The Trust score is our in-house authentic following calculator. Information is repeatedly taken from your Ambassadors and then processed through our integrated algorithm. This will calculate how much of the Ambassadors' following is fake.
Some Ambassadors will not have a trust score. This is because they either do not have Instagram or they have not been on Brandbassador long enough for us to gather a sufficient amount of data. It will take two days for us to collect the amount of data needed to calculate the trust score.